After-sale service features In choosing to take an ad in Chili Pepper magazine, is Marilyn using a push strategy or a pull strategy (you will need to describe what each strategy is in order to answer this question)? Is this strategy likely to succeed with Cowgirl Chocolates? Why or why not? Consider the following three markets: (1) spicy foods market, (2) chocolate candy market, or (3) gift niche market. Which of these three seems most appropriate for this product? Why? At this point, in which of these three markets does Marilyn seem to be attempting to position her product? Why is this a problem?
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