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Case study link: https://cb.hbsp.harvard.edu/cbmp/pl/76245566/76246183/4cae35bebf478842032a0188dbdaba56

Please help to answer as below:

a) Evaluate the PESTEL

b) Conduct an industry analysis, based on key industry forces

c) Identify resources + competences = Strategic Capability

d) appraise the Competitive advantage

e) Evaluate two weaknesses of Arla and provide justifications for your views

f) SWOT analysis on Arla

g) Key issues which Arla’s management would need to address.

h) Identify and evaluate the international strategy which Arla adopted in its expansion plan prior to 2013. In your analysis, discuss whether Arla has been successful.

i) Based on Mendelow’s framework for stakeholder mapping, identify and discuss two key internal stakeholders of Arla. In your analysis how Arla should manage them in its international expansion plans.

j) Formulate two recommendations that address the key issues which you had identified in relation to Arla

k) Evaluate your recommendations, based on the SAFe criteria.

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