American Apparel
read the case in the attachment then do the report :
1. Executive Briefing
a-What you are recommending and logic (why it makes sense and justification)
2. Introduction
a- Describe company
b- Business drivers
c- Scope of the business
3. Analysis
a- Assumptions
b- Business financial
c- external and internal factor – changing markets
4. Type of strategies considered
a- Integration
b- Intensive
c- Diversification
d- Defensive
5. Conclusions
a- Implementation considerations and potential issues.
It should be your original work and 3 to 4 pages.
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